Advertisement details. Feel free to edit (by cal)

Advertising the exhibition itself:

                

There will be posters and leaflets placed around various locations with in the south west of England (Devon & Cornwall). The largest of which will be on bus stops. The other posters could be displayed around streets in city/town centres. There will be leaflets advertising the exhibition place in various places related to the arts. This can include public studios, galleries, art equipment shops, art colleges, perhaps universities in general. These leaflets and posters will advertise the exhibition it’s self and will be targeted to anyone over the age of around 17. They will be simplistic yet have enough information on to give the viewers a brief understanding of what the exhibition is. There will also be some form of address on the advertisement so people can find out more about the exhibition.                                                                                                                                                                          There will then be different leaflets designed to attract young children to the exhibition as the downstairs part of the exhibit is very much a hands on/ interactive project, with the chance for children to get involved. These leaflets will have less writing and more imagery that will attract the attention of children more so than the other leaflet would. These could be placed in primary schools or cafes/galleries/studios where adults would be able to pick them up for there children. As well as leaving leaflets and posters around the place we will also put advertisements in certain art magazines or local newspapers telling people about the exhibition. This could attract people who perhaps wouldn’t normally go to the places listed above. Another option is to advertise on local radio stations. Again this means people will hear about the exhibition without even leaving there home.

Advertising the competition for artists:

Rather than advertising the exhibition its self, these posters will advertise the opportunity for up and coming artists who haven’t yet had a real exhibition but are looking to promote there work. As the target audience is for up and coming artists the perfect place to advertise this would be at art colleges, not just in the south west but all over England. The reason this would be beneficial is because artists are always looking for ways to exhibit there work and would be willing to travel a short distance to do so. Where as advertising the general exhibition out of the south west may not work as well because people may not be willing to travel a distance just to view an exhibition. Other places we could advertise this would be similar to those listed above i.e. studios, galleries etc.  Again, these advertisements would state what the general theme of the exhibition is and a link to how they can enter.